We love great user experiences, and we love how mobile apps have evolved dramatically over the past few years to become not just more intuitive, but also more delightful.We couldn’t help but notice that in comparison, the wallet experience has not progressed much. In fact, many modern slim wallets squeeze all the cards into one compartment for the sake of slimness, making the experience even more painful to retrieve cards.
Nothing quite like DAX
Dax is the first cascading pull tab wallet in the world.
JUST PULL AND PAY
With a simple pull, watch as your cards cascade neatly in front of you. DAX makes accessing cards not just easy but also enjoyable.
A SPLASH OF COLOR
We simply love how it feels to cascade out the cards. DAX adds a touch of magic by underscoring the gesture with a splash of vibrant colors (or tones if you're a monochrome kind of guy).
WE'VE GOT YOUR BACK
DAX holds up to 5 cards in its main compartment. Got extra cards/emergency cash? Fret not. DAX has a handy slot behind.
SNAP! AND ITS SECURE
Most pull tab wallets have pull tabs that become redundant when not in use. DAX's pull tab has an embedded magnetic snap that secures your cards when passive. We simply love that satisfying *cluck* when the tab snaps into place!
THIN YET DURABLE
DAX is constructed from a special high performance fabric originally fabricated for industrial use. It is extremely durable and water repellent. Most importantly, it looks great and feels amazing in the hand.
CUTTING EDGE DETAILS
Combining laser cutting techniques with advanced fabrics allows us to leave the edges bare yet clean, creating a crisp and modern aesthetic unlike any other wallet.
We went through countless rounds of sketches and prototypes to rigorously refine and push the design to its optimum. This includes optimizing our patent-pending accordion mechanism that allows the cards to cascade, a unique mechanism that we invented from scratch!
We have come a long way from our first sketch, and we now have a really great working prototype. We have proved that we can achieve what we designed, and our next step is to optimize our manufacturing plan so that everyone can have a chance to experience DAX!